UC WidgetsUC AcademyUC SEO Audit

Report sections: SERP preview, letter grade, social and email

What every section of the UC SEO Audit report means: letter grade, search result (SERP) preview, technical security checks, Open Graph share card, content volume and email authentication records (SPF/DMARC/DKIM).

guide 9 min read Updated: 2026-08-17

The UC SEO Audit report is more than a single score; it is made of sections, each measuring a different facet of your page. Following the guide on reading the findings, this article explains the remaining report sections one by one.

1. Letter grade: understanding the score at a glance

Under each score sits a letter grade (A+, A, B+, ... D, F). The number tells you what it is; the letter tells you how good it is — placing a 0-100 number in your mind is far easier once you see the letter.

SEO, GEO, Schema and Performance scores with their letter grades
GradeScoreMeaning
A+ / A90-100Strong; the base is solid, you are fine-tuning
B+ / B78-89Good but a few leaks remain
C+ / C62-77Average; a few important gaps to close
D+ / D45-61Weak; serious gaps in the basics
F0-44Critical; needs priority attention
Four scores are graded separately: SEO (technical + content composite), GEO (readiness for AI search), Schema (structured data) and Performance (PageSpeed). A "—" for Performance means PageSpeed was not measured in that analysis.

2. SERP preview: how you look on Google

The SERP (search engine result page) preview renders how your page will look to a visitor in Google results: blue title, address and grey description.

Search result preview: title, address and description card

This preview shows two things instantly:

  • Is the title cut off? Google truncates the title with "..." after roughly 60 characters. Check whether your most important words stay visible.
  • Where does the description come from? If you have no meta description, the preview text is taken from the page body, with a warning noting this. Google does the same; so if you do not define a description, the search result text leaves your control.
The preview is an estimate: Google may rewrite the title and description based on the user's search query. Still, it is the fastest way to see what your page offers.

3. Technical SEO: mobile compatibility and security

The Technical SEO section lists, line by line, the base checks needed for search engines to read your page correctly. Engine version 1.1 added critical mobile and security checks here:

CheckWhat it looks atWhy it matters
Mobile viewportIs there a meta viewport tag with width=device-widthWithout it, the page shrinks to desktop width on phones; Google uses mobile-first indexing
http → httpsDoes http:// permanently (301) redirect to httpsIf not, the same page has two addresses; link value is split in two
HSTSIs the Strict-Transport-Security header setForces the browser to always connect securely
Mixed contentAny resource loaded over http:// on an https pageThe browser blocks these; the page may load partially and the security indicator breaks
html langIs <html lang> definedSearch engines and screen readers learn the page language from here
Charset / FaviconIs it UTF-8 and is there a brand iconSo special characters do not break and your icon shows in search results

sitemap.xml and robots.txt: "missing" vs "unreachable"

These two rows now show the HTTP status code instead of a raw "not found", because the two are not the same:

StateMeaning
HTTP 200 · LiveThe file exists and is readable
HTTP 404 · MissingThe file genuinely does not exist; you should add it
HTTP 403 · BlockedThe file may exist but the server/firewall blocks it; search bots may be blocked too
Could not checkThe server did not respond; read this as an unverified check, not a missing item
This distinction is a deliberate design choice: a failed check is not the same as proof of a missing item. UC SEO Audit does not jump to "not found"; it shows the state it observed, with evidence.

4. Social sharing: the WhatsApp and LinkedIn card

When your page is shared on WhatsApp, LinkedIn, Facebook or X, the card that appears is defined by Open Graph and X Card tags. This section audits them:

TagWhat it sets
og:titleThe title on the share card
og:descriptionThe description line under the card
og:imageThe large card image; recommended size 1200x630 pixels
og:url / og:typeThe canonical address and content type
twitter:cardThe card type on X; summary_large_image gets the highest clicks

Below this, your social media profile links are also searched (Facebook, Instagram, X, LinkedIn, YouTube, TikTok). Linking your profiles on the page and declaring them via sameAs in Organization schema helps Google verify your brand.

These tags do not directly affect search ranking; but if the share card is imageless and titleless, click-through drops noticeably. Small effort, big difference.

5. Content Volume: is there enough depth

This section measures the real amount of text on the page. Script and style code do not count; only the text a visitor reads counts.

Word countAssessment
600+Sufficient depth
400-599Acceptable; 600+ is safer for informational pages
150-399Weak; hard to rank on competitive queries
Below 150Very short; AI search finds nothing to cite
The measure is not to pad with words. The goal is to answer, under each heading, a question your audience actually asks. UC SEO Audit shows the structural gap; the depth and accuracy come from your expertise.

6. Email Records: SPF, DMARC, DKIM

This section audits your domain's email authentication records. Important: these records do not affect search ranking, so they are not included in your SEO score. They are shown separately because, when missing, the notification emails from your forms end up in spam.

RecordWhat it does
SPFDeclares which servers may send email on your behalf
DMARCSets what happens to emails failing authentication; p=quarantine sends to spam, p=none only reports
DKIMSigns outgoing email to prevent spoofing
Why does DKIM say "could not verify"? The DKIM selector differs for every email provider. UC SEO Audit tries common selectors; if it finds none, it does not present this as proof the record is missing, it only says "could not verify". This is to avoid showing you a false gap.

The sections together

As a whole, the report shows where you stand on four axes: findability (technical SEO), shareability (social), citability (GEO and content) and trustworthiness (security and email). The way to raise the score is to close critical findings first, then strengthen these axes in turn.

See every section on your own site

Enter your address; get your letter grade, SERP preview and all checks in 60 seconds.

Free SEO Analysis
Ready? Set it up in 5 minutes

All Pro features free for 14 days; no credit card, live with a single line of code.

Create a Free Account